Aim: Define or specify the Target Population of patients.
Objective: Prioritise you Target Patient Population according to your main Goals.
E.g.: Those that will benefit the most, or where the unmet need is more evident, etc.
Take note: IF you do not define and prioritise your Target Patient Population according to your Goals – There is a risk of ending up with a goal-population mis-alignment, which could result in failing to achieve success!